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FAQs

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Frequently Asked Questions

You got questions. We got answers.

General FAQ

  • We are the country's largest and oldest commercial bakery in the country, feeding Canadians delicious and high-quality baked goods and snacks.
  • We are owned by the world's largest baking company.
  • We produce high-demand products that are part of almost every household's daily needs.
  • We have strong relationships with retailers such as Sobeys, Metro, Wal-Mart, Save-On-Foods, Safeway, Costco, and Food Service customers such as A&W, Harvey's, and Burger King.
  • We have state-of-the-art technology that helps predict seasonal and everyday ordering patterns.
  • We have a proven track record of great business stability.
  • We embrace growth by delivering continued product innovation in our snacking and sweet goods categories.

Direct store delivery (DSD) is a process where a distributor sells products directly to a retail store (typically through the backroom receiving door) and merchandises that product on the store’s shelves.

No previous DSD experience is required. However, successful Bimbo Canada franchisees and distributors tend to understand general business principles, entrepreneurial spirit strong selling and customer service skills and a drive to grow their business with our amazing customers. Our training program is designed to provide you with the knowledge and skills required to become a successful Bimbo Canada Franchise owner.

As a franchisee or distributor, your business will be responsible for:

  1. Sales: You will be responsible for selling and upselling a wide range of fresh baked goods, salty snacks, and sweet goods to various retail outlets such as grocery stores, restaurants, institutions, and convenience stores.
  2. Merchandising: It is your duty to ensure that the products are displayed on shelves and in displays. You will also need to regularly rotate the stock and remove any expired items to maintain the quality and freshness of the products.
  3. Ordering: As a franchisee/distributor, you are responsible for fulfilling customer orders. This involves accurately recording and processing orders on a daily basis, and during holidays and store features.
  4. Relationship Building: Developing and maintaining strong relationships with store owners and managers is vital.

Check our listings of Routes for Sale HERE.

Franchise Route

  • The Franchise agreement is an equity model that requires an investment & initial acquisition including an upfront Franchise fee
  • Ongoing Royalty Fees

Distributor Route

  • Distributorship is a non-equity model with low investment required
  • There is no initial acquisition or franchise fee

Company Route

  • Owned and sold by Bimbo Canada
  • Sold at a % of the route’s annual revenue (Initial Acquisition Fee)
  • Bimbo Canada financing program available
  • Up front Franchise fee

For more detailed information, refer to our “Bimbo Canada Guide to Franchising”.

To qualify for a Bimbo Canada franchise, an individual must have a strong desire to own and operate his or her own successful business, specifically a quick paced, direct to customer route operation. Only highly committed business owners are considered for entry into our franchise/distributor networks. Candidates will have the ability to relate well with customers and the community in which they operate. The need for hard work and personal time investment in the operation of a profitable Bimbo Canada franchise cannot be over emphasized.

Standard Operational Procedures (SOP) are established and mandated by Bimbo Canada and are in place to ensure customer expectations are met. Bimbo Canada supplies a SOP manual to every franchisee and distributor. The manual defines the standard policies and procedures to be followed in operating a Bimbo Canada franchise or distributor route.

Franchisee FAQ

To invest in a Bimbo Canada Franchise, you will need a minimum of 30% of the total investment in unencumbered funds. * Unencumbered is money that is not borrowed and is not securing any other loan.

We provide a financing program franchise routes up to a to a maximum % of the route’s annual revenue.

The Bimbo Canada Franchise agreement term is five (5) years with the option to renew for another 5-year term, no cost to renew.

The franchisee is required to pay a weekly Royalty Fee.

Distributor FAQ

To qualify for a Bimbo Canada franchise, an individual must have a strong desire to own and operate his or her own successful business, specifically a quick paced, direct to customer route operation. Only highly committed business owners are considered for entry into our franchise/distributor networks. Candidates will have the ability to relate well with customers and the community in which they operate. The need for hard work and personal time investment in the operation of a profitable Bimbo Canada franchise cannot be over emphasized.

Standard Operational Procedures (SOP) are established and mandated by Bimbo Canada and are in place to ensure customer expectations are met. Bimbo Canada supplies a SOP manual to every franchisee and distributor. The manual defines the standard policies and procedures to be followed in operating a Bimbo Canada franchise or distributor route.

Route Ride FAQ

When you participate in your first route ride with a Bimbo Canada Franchisee, you will likely have several questions regarding the nature of the business and the various components of the franchise opportunity. We encourage you to ask as many questions as possible during your route ride. Below are suggested topics to help you get started.

  • How many years have you been in the business?
  • Why did you acquire a Bimbo Canada franchise route?
  • What are some of the benefits of owning a franchise?
  • What are some drawbacks of owning a franchise?
  • What hours do you work during the week? Do they vary?
  • Being a new franchisee, how many hours a week would it take me to do your route?
  • Do you have any employees?
  • What were your first weeks like?
  • Is there additional support and training after the initial period?
  • Who generates the orders and how do you determine what they need?
  • Is product ever late arriving at the sales centre?
  • Can I make my own hours?
  • What is the role of the Market Sales Leader?

  • How long does it normally take to sort and load a vehicle?
  • Is the hand-held computer difficult to learn?
  • What do I have to consider when dealing with receivers?
  • What happens if there is a truck at the loading bay ahead of you?
  • Who determines what hours you are required to be at the account?
  • Are there any security protocols or loss prevention rules?
  • How do you know where to position the products on the shelf?
  • How do you get a display rack into a store?
  • When do you pull the product that hasn’t sold from the shelf?
  • How do the returns work and who pays for them? Who decides what goes on feature?
  • Who pays for racks and marketing materials you use?
  • Do franchisees pay any kind of fees?

  • What kind of expenses does your business incur?
  • Do you have any details about the calls on your route that I should know?
  • Can you provide business financials for previous years?
  • Who runs your business if you take time off?
  • What happens if you are sick?
  • What do you do if your truck breaks down?
  • Do you work during statutory holidays?